Lucy Quartermaine Launches Onboard Cruise Retail in Partnership with H

Lucy Quartermaine Launches Onboard Cruise Retail in Partnership with Harding+

British jewellery designer Lucy Quartermaine is proud to announce the launch of her brand within cruise retail, launched onboard P&O Cruises’ Ventura before rolling out across a further three ships in partnership with Harding+.

The launch onboard Ventura marks a key milestone for the brand, introducing guests to Lucy Quartermaine’s distinctive jewellery collections, known for their sculptural forms, nature-inspired design and expressive, design-led aesthetic. Guests can explore a curated selection of best-selling pieces - from statement earrings to refined everyday jewellery - designed to be worn, layered and treasured.

Following this debut, the brand will expand across P&O Cruises’ Arvia, Marella Discovery and Fred Olsen Cruise Lines’ Bolette, strengthening its presence at sea and bringing its unique British design to an increasingly diverse and international cruise audience.

This expansion reflects a collaborative partnership between Lucy Quartermaine and Harding+, the only 100% dedicated cruise retailer, focused on delivering elevated, guest-first retail experiences onboard. Together, they are responding to growing demand for distinctive, meaningful products that enhance the overall cruise experience.

“Jewellery is deeply personal - it represents moments, memories and confidence. Launching and expanding across multiple ships allows us to connect with guests in a setting centred around discovery and experience.”

- Lucy Quartermaine

"Lucy Quartermaine came to us through a ‘trunk show’ with Fred Olsen, and the guest response when they got to model the jewellery was immediate. Seeing how much guests loved the range made the decision to work with the brand more permanently an easy one. At an accessible price point for sterling silver, it sits in a sweet spot we know our guests respond to: genuinely design-led jewellery that feels like a real discovery, not just a transaction.”

- Juliet Ward, Category Director, Fine Jewellery & Watches.

The onboard collections will feature Lucy Quartermaine’s signature designs, including bold sculptural earrings, statement necklaces and versatile everyday pieces, offering guests the opportunity to discover jewellery that transitions effortlessly from day to evening and becomes a lasting reminder of their journey.

Building on strong guest engagement through previous onboard activations, this multi-ship rollout marks an important step in Lucy Quartermaine's continued growth in travel retail reinforcing its position as a design-led jewellery brand with global appeal, while enhancing the onboard retail experience across multiple cruise lines.